Jacaranda Ballet School

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Jacaranda Ballet School

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Andrea Young runs a small ballet school in Farnborough, Hampshire.  She is passionate about her pupils and wants to give them the best experience of the world of dance.  Her pupils love attending and performing in the yearly performances.  

The Challenge

Andrea came to us after a disastrous week.  She had had to cancel a class, but wasn't able to get in touch with all her students.  A friend recommended us to her, as she was very nervous about the internet.

What We Did

We showed Andrea different Facebook pages and also talked about the security of a page.  She was worried that other people could post silly or nasty things.  She didn't want that for her ballet school.  We showed her that you could lock down the Facebook page, so only posts she approved would be shown.  We also showed her how easily she could contact all of her students and parents and also how to private message them.
What We Achieved

Andrea is thrilled with the results.  She is able to immediately contact all her parents and pupils - and we have proved this to her and she was so surprised and delighted.  We have been able to post all her class times and all the new term dates, exam timetable and up and coming events.

We have also created a community around her page - sharing photos of the dancers and the events.  Parents are able to share the photos and it has created an excitement about the school and future events.

She has even been able to get new pupils and was so excited that they came through Facebook.  She has no other advertising and has survived only on word of mouth.  We have really enjoyed working with Andrea and love that she has grown to trust and like the internet a little bit.
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